擁有生命的藍(lán)鉆陶瓷:勞芬2015年新品發(fā)布會(huì)專(zhuān)訪

2015-6-05 22:33:34  來(lái)源:pchouse  作者:謝禎  

  每年按照慣例,來(lái)自瑞士的高端衛(wèi)浴品牌勞芬Laufen在上海KBC展期同時(shí),都會(huì)舉辦一場(chǎng)新品發(fā)布晚宴會(huì),邀請(qǐng)?jiān)O(shè)計(jì)師、經(jīng)銷(xiāo)商、客戶方及媒體到場(chǎng)見(jiàn)證。今年2015的新品發(fā)布地點(diǎn)在尚久-一滴水會(huì)館(Sun Chateau-One Drop Hotel),勞芬特別邀請(qǐng)了國(guó)際著名產(chǎn)品設(shè)計(jì)師Toan Nguyen先生一起分享他為勞芬創(chuàng)作的INO衛(wèi)浴系列設(shè)計(jì)理念。

  PChouse作為特邀媒體參與了本次發(fā)布會(huì),并采訪了設(shè)計(jì)大師Toan Nguyen先生、勞芬市場(chǎng)與產(chǎn)品總監(jiān)Marc Viardot先生、以及勞芬CEO Alberto Magrans先生。設(shè)計(jì)師Toan Nguyen先生認(rèn)為產(chǎn)品設(shè)計(jì)一定是基于對(duì)材料以及生產(chǎn)流程的深刻理解才能達(dá)成的。而陶瓷作為一個(gè)特殊材料,就像擁有生命一般,需要很繁瑣的工藝來(lái)鑄模,干燥,上釉,煅燒。在這些步驟沒(méi)有完成之前,沒(méi)有人知道產(chǎn)品最后會(huì)怎樣成型。而Marc Viadot先生和Alberto Magrans先生也為我們揭曉了藍(lán)鉆陶瓷的發(fā)明過(guò)程,以及勞芬是如何借助這種新型材料再一次革新了衛(wèi)浴行業(yè)。

  以下是前方記者的采訪實(shí)錄(下文中[J]代表前方記者,[TN]代表Toan Nguyen,[MV]代表Marc Viardot,[AM]代表Alberto Magrans):

  【TN】So PChouse is about the house?

  【TN】所以PChouse是一家家居媒體?

  【J】Yes, we are anything and everything about the house, products, designs, brands…

  【J】是的,我們是一家關(guān)于“家”的媒體,無(wú)論是家居產(chǎn)品、家居設(shè)計(jì)、家居品牌……

  【TN】We do a lot of things also, not only bathrooms in my office. Actually we do a lot of furniture…

  【TN】我們的業(yè)務(wù)也很多元,不僅局限于衛(wèi)浴產(chǎn)品,我們也做家具……

  【J】Interior design too?

  【J】也做室內(nèi)設(shè)計(jì)么?

  【TN】More installation and product. For the furniture we worked with-in Italy, for Fendi Casa, we work in Germany with Walter Knoll, Walter Knoll is very present in Asia as well, no? In outdoor area in Spain with Viccarbe, a small company, we work with other company in Italy like Lema, a little bit with Moroso, with Varaschin, outdoor we work with German company Dedon, between Germany and Philippines.

  【TN】我們更多是做裝置設(shè)計(jì)和產(chǎn)品設(shè)計(jì)的。在意大利我們和家具品牌Fendi Casa合作,我們?cè)诘聡?guó)和Walter Knoll合作,這家品牌在亞洲也是很常見(jiàn)的不是么?在室外家具方面我們和西班牙的一家小公司Viccarbe合作,我們?cè)谝獯罄和Lema、Moroso、Varaschin等品牌,以及一家介于德國(guó)和菲律賓的品牌Dedon合作。

  【MV】Hello, nice to see you again this year.

  【MV】大家好,很高興今年又見(jiàn)到大家。

  【TN】Actually I’m French but my name is Vietnamese, he is German but his name is French (Laugh).

  【TN】我是法國(guó)人但我有一個(gè)越南名字,他(指Marc Viardot)是德國(guó)人但卻有個(gè)法國(guó)名字(笑)。

  【J】So how did you two meet? How was this collaboration magically happened?

  【J】所以你們倆是如何相識(shí)的?這個(gè)夢(mèng)幻般的組合是怎么開(kāi)始的?

  【TN】Some years ago actually we met in Milan in the furniture fair, we were talking before about my little collection with Aiko. We meet very quickly sitting on my sofa I was presenting. It was April 2011. It was a very short talk, but it looked like we wanted to see each other again, and I was very interested by Laufen, and I think Marc wanted to introduce me to the company, the quickest way there were some product already started and…(looked at Marc)

  【TN】幾年前我們第一次在米蘭家具展見(jiàn)面,當(dāng)時(shí)我們?cè)谟懻撐业囊粋(gè)展出設(shè)計(jì)系列Aiko。我們一同坐在我的展出沙發(fā)上,進(jìn)行了一次迅速的會(huì)面。這是2011年4月時(shí)候的事情了。那次談話非常短暫,但看起來(lái)我們都非常想再見(jiàn)到對(duì)方,而且我對(duì)勞芬非常感興趣。我記得Marc想將我介紹給公司,而最快的方式是通過(guò)當(dāng)時(shí)已經(jīng)啟動(dòng)的一些項(xiàng)目……(看向Marc)

Toan Nguyen先生和Marc Viardo

(Toan Nguyen先生和Marc Viardot先生在討論產(chǎn)品創(chuàng)意)

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